Incredible Cosmetics Liquid Lip Paints

Hi beauties,

I have a recent new launch today, INC.redible Cosmetics from the brains behind Nails Inc Thea Green. Thea has created another company, at the moment specialising in lip products. Lippies being my favourite makeup item, I snapped up for of their matte formulas!

So I previewed these on Instagram and it proved popular! The first two of the colours are “Matte My Day” in Fake it till I make it and I’m something else. These are traditional matte liquid lipsticks, a smooth creamy formula that is so easy to apply. The applicator is a shaped doe foot making it easy to line and colour in your lip at the same time.

The next two colours are the matte metallic shades Oh Yeah, You Did and Turn Me Up, Turn Me On. They go on just as smoothly as the matte colours but the shine is so pretty! I was a little disappointed when I first swatched them with the purple Oh Yeah, You Did. I expected more pigment and it was a bit sheer, I found I had to do two layers to get depth of colour that was decent.

The staying power of these lip colours are brilliant. It lasted through 5 hours while I was eating and drinking within that time. It was gone after my meal but I think 5 hours is a decent length of time. The colours are easy to apply and I’m pretty satisfied with the lasting power. You can find more shades as well as more lip products at

Till next time,

Lucy xxx